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PROFESSIONAL HISTORY

January 2023 - Present

DIRECTOR OF LABOR, STEAK N SHAKE CORPORATION

  • Led development and deployment of Power BI dashboards throughout organization to improve real-time reporting and provide a single source of truth

  • Used advanced analytics to optimize labor utilization in over 300 locations to maximize customer satisfaction and profit

  • Spearheaded demand planning at the store, division and corporate level to delpoy labor efficiently in a diverse and competitive restaurant environment

  • Led development of budgets at the store, division and corproate level to improve day to day financial performance

  • Led regular calls with Division Presidents and store-level leadership to optimize planning and labor utilization

  • Provided ad hoc reporting across functional business units in the organization.

August 2021 - January 2023

MANAGER, DATA ANALYTICS AND INSIGHTS, BETTER BEING CORPORATION

  • Manage internal and external data sources

  • Mine syndicated data sources to provide relevant, actionable insights for sales management

  • Collaborate with IT team to develop and implement Power BI reporting solutions for sales team and management

  • Work with IT team to develop and deploy Hubspot CRM solution

  • Manage CRM to maximize sales team engagement

  • Manage SPINS relationship for syndicated data in Specialty and Conventional channels as well as panel requests

  • Collaborate with Marketing team to optimize and monitor promotional and campaign activity

  • Manage a team of analysts to provide timely and relevant reporting to sales team and management

  • Provide regular insights into state of industry throughout Omni-Channel environment

  • Provide ad hoc reporting to executive leadership to develop and implement appropriate strategies on a brand and channel basis

March 2019 - August 2021

SENIOR SALES OPERATIONS ANALYST, NUTRACEUTICAL CORP.

  • Manage multiple sources of data to streamline sales operations

  • Spearheaded development, testing, training and deployment of a new CRM system

  • Worked with vendor portals to integrate internal sales data with external consumption data

  • Developed new sales reporting structure for corporate-wide use

January 2018 - March 2019

SALES DIRECTOR, NUTRACEUTICAL CORP.

  • Work with Key Accounts to grow business organically in highly competitive environment

  • Work with Area VP to mentor Sales Representatives to achieve growth goals

  • Work with analytics team to improve sales performance and deployment of new sales tools

October 2011 - December 2017

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AREA SALES REPRESENTATIVE, NUTRACEUTICAL CORP.

  • Developed interactive dashboard to better analyze product movement within territory. 

  • Worked with large independent and corporate sales accounts. 

  • Took on a consulting role to grow accounts organically. 

  • Worked with retailers to leverage data to maximize profitability.

  • Trained new hires on product information and sales strategies. 

  • Consistently exceeded sales and activity goals.

November 2006 - October 2011

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AREA DEVELOPMENT REPRESENTATIVE, NUTRACEUTICAL CORP.

  • Worked with small businesses to increase corporate sales.

  • Learned the challenges facing small business owners in a consolidating and increasingly competitive environment. 

  • Consistently exceeded corporate growth targets.

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